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	<title>Comments on: The blue envelope, please</title>
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	<link>http://www.richmondbizsense.com/2009/09/08/the-blue-envelope-please/</link>
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		<title>By: Chris Miller</title>
		<link>http://www.richmondbizsense.com/2009/09/08/the-blue-envelope-please/comment-page-1/#comment-9890</link>
		<dc:creator>Chris Miller</dc:creator>
		<pubDate>Tue, 08 Sep 2009 13:48:26 +0000</pubDate>
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		<description>Congratulations!  The Central Virginia Valpak crew constantly delivers results for their advertisers with the blue envelope.  The IMPAK Marketing group, has been an integral part of Richmond business for many years for many business owners.  Having worked with/for them on many projects/businesses, I can tell you they care about results for their clients.

   If you&#039;ve never mailed 10,000-to-350,000 residents with Valpak - you should give them a call, to discuss your industry/marketing needs with them.  Often the mailbox return-on-Investment is quite impressive for industries you wouldn&#039;t expect - like dentists, and other health professional services.   ...Just be sure to listen to their experienced account representative suggestions on offers message, and final design.  They now what works, and get case sstudy samples from around the country to pull from.

Also, don&#039;t feel you have to print/offer a specific coupon - ValPak can also be a great way to drive traffic to your facebook fan page, website,  blog, or the-good-ole phone.  They even offer phone-tracking options/numbers so you can monitor the true value of the print ad to your business.   

...and yes it&#039;s true, that not everyone opens the blue envelope; but a majority will flip through and pitch-n-keep the ads that interest them.   So for a few cents per home - you can get your message across with or without a coupon in order to reinforce your your social media, and other online marketing efforts  - utilizing a proven delivery method that drives your message into the home of consumers with little to know effort on your part; - just write the check, sit-back, and watch &quot;the power of the mailbox&quot; go into effect.</description>
		<content:encoded><![CDATA[<p>Congratulations!  The Central Virginia Valpak crew constantly delivers results for their advertisers with the blue envelope.  The IMPAK Marketing group, has been an integral part of Richmond business for many years for many business owners.  Having worked with/for them on many projects/businesses, I can tell you they care about results for their clients.</p>
<p>   If you&#8217;ve never mailed 10,000-to-350,000 residents with Valpak &#8211; you should give them a call, to discuss your industry/marketing needs with them.  Often the mailbox return-on-Investment is quite impressive for industries you wouldn&#8217;t expect &#8211; like dentists, and other health professional services.   &#8230;Just be sure to listen to their experienced account representative suggestions on offers message, and final design.  They now what works, and get case sstudy samples from around the country to pull from.</p>
<p>Also, don&#8217;t feel you have to print/offer a specific coupon &#8211; ValPak can also be a great way to drive traffic to your facebook fan page, website,  blog, or the-good-ole phone.  They even offer phone-tracking options/numbers so you can monitor the true value of the print ad to your business.   </p>
<p>&#8230;and yes it&#8217;s true, that not everyone opens the blue envelope; but a majority will flip through and pitch-n-keep the ads that interest them.   So for a few cents per home &#8211; you can get your message across with or without a coupon in order to reinforce your your social media, and other online marketing efforts  &#8211; utilizing a proven delivery method that drives your message into the home of consumers with little to know effort on your part; &#8211; just write the check, sit-back, and watch &#8220;the power of the mailbox&#8221; go into effect.</p>
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