Martin, a co-founder of the Martin Agency and owner of the Oaklea Press, has launched a website to sell bumper stickers bearing the slogan “Obummer ’12: Not for President.” The 12 is surrounded by a circle with a red slash through it.
“A friend of mine and I were having lunch a couple weeks ago, and he commented that it is too bad it seems like Obama is going to turn out to be Obummer,” Martin said, “I said ‘Hey, that’s a great line. We ought to do something with that.’”
The bumper stickers sell for $2.95 apiece, or you can buy as many as 100 for $99.95.
Martin, who said he supported John McCain during the 2008 election, plans to promote the venture in a big way: advertising on cable TV. The ads are running this week and will reach a potential audience of 2.1 million national viewers, he said.
The site launched last Friday. By about noon Monday, Martin said he had sold about 50 so far that day. He said he hopes to sell tens of thousands.
Martin said that he doesn’t want Obama to fail but that he wants him to steer the country toward the middle of the political spectrum.
“I’m doing it because we’d like to do what we can to get Obama the message,” Martin said. “That is my motivation more than anything. It would be nice to sell a bunch of bumper stickers, too.”