Storage facility locks down Short Pump land

Mini Price Storage, which has another facility near Willow Lawn, is moving into Short Pump. Photo by Evelyn Rupert.

Mini Price Storage, which has another facility near Willow Lawn, is moving into Short Pump. Photo by Evelyn Rupert.

One of the last pieces of vacant land in the heart of Short Pump has been scooped up and is being eyed for development.

But the three-acre plot at 4396 Pouncey Tract Road isn’t getting the usual retail or restaurant treatment that’s typical of the West End shopping hub.

Virginia Beach-based Mini Price Storage, which owns and operates storage unit complexes around Hampton Roads and Richmond, is planning a four-story, 152,000-square-foot facility on the Short Pump land.

The company bought the parcel, which is tucked between the Bowl America bowling alley and the SkateNation ice skating rink, for $1.65 million on Nov. 25, according to Henrico County records.

The property is currently a grassy plot and has sat vacant and on the market for years, despite being one of the only unbuilt parcels within eyeshot of the mall.

Susan Jones, a broker with Colliers International who represented the seller, said plenty of retailers looked at the land over the years, but didn’t bite because of its location off the main drag.

The storage facility

The storage facility land sits just east of the bowling alley on Pouncey Tract Road.

“The only challenge we had is that it didn’t have Broad Street frontage and that turned off a lot of the national retailers,” said Jones, who worked the deal with fellow Colliers broker Bill Mattox.

That lack of visibility wasn’t as much of a concern for Mini Price Storage, said CJ Blankenbeckler, a broker with Blankenbeckler Real Estate who represented the buyer in the deal.

But because it is in the heart of Short Pump, Blankenbeckler said Mini Price is working with the county on a design for the building that will be friendlier in appearance to the surrounding area.

“The county is particular about that area,” he said. “Mini Price takes pride in doing real good-looking facilities. They aren’t cheap about any of their construction or architecture and therefore have a good reputation with the counties.”

Mini Price could not be reached for comment on the project. Its plan of development has been approved by the county and its construction plan for the site is still working through the approval process.

There is another Mini Price facility at 4300 W. Broad St. near Willow Lawn, and the company has also started development on a contested lot next to the Richmond Christian Center on the Southside.

Mini Price Storage, which has another facility near Willow Lawn, is moving into Short Pump. Photo by Evelyn Rupert.

Mini Price Storage, which has another facility near Willow Lawn, is moving into Short Pump. Photo by Evelyn Rupert.

One of the last pieces of vacant land in the heart of Short Pump has been scooped up and is being eyed for development.

But the three-acre plot at 4396 Pouncey Tract Road isn’t getting the usual retail or restaurant treatment that’s typical of the West End shopping hub.

Virginia Beach-based Mini Price Storage, which owns and operates storage unit complexes around Hampton Roads and Richmond, is planning a four-story, 152,000-square-foot facility on the Short Pump land.

The company bought the parcel, which is tucked between the Bowl America bowling alley and the SkateNation ice skating rink, for $1.65 million on Nov. 25, according to Henrico County records.

The property is currently a grassy plot and has sat vacant and on the market for years, despite being one of the only unbuilt parcels within eyeshot of the mall.

Susan Jones, a broker with Colliers International who represented the seller, said plenty of retailers looked at the land over the years, but didn’t bite because of its location off the main drag.

The storage facility

The storage facility land sits just east of the bowling alley on Pouncey Tract Road.

“The only challenge we had is that it didn’t have Broad Street frontage and that turned off a lot of the national retailers,” said Jones, who worked the deal with fellow Colliers broker Bill Mattox.

That lack of visibility wasn’t as much of a concern for Mini Price Storage, said CJ Blankenbeckler, a broker with Blankenbeckler Real Estate who represented the buyer in the deal.

But because it is in the heart of Short Pump, Blankenbeckler said Mini Price is working with the county on a design for the building that will be friendlier in appearance to the surrounding area.

“The county is particular about that area,” he said. “Mini Price takes pride in doing real good-looking facilities. They aren’t cheap about any of their construction or architecture and therefore have a good reputation with the counties.”

Mini Price could not be reached for comment on the project. Its plan of development has been approved by the county and its construction plan for the site is still working through the approval process.

There is another Mini Price facility at 4300 W. Broad St. near Willow Lawn, and the company has also started development on a contested lot next to the Richmond Christian Center on the Southside.

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