The president and CEO of WebStrategies is set to take on majority ownership of the company through an agreement with its founder.
Media/Marketing/Advertising
The Pitch: Advertising and marketing news for 9.8.20
A Brandcenter alum returns to the school as a professor, a local agency taps a VCU grad as creative director, and government offices for Illinois and West Virginia get marketing help from Richmond shops.
The Pitch: Advertising and marketing news for 8.11.20
Face mask promotion abounds in the latest Pitch, as three area health systems launch a PSA campaign encouraging mask wearing, another health system gets branded masks from a downtown agency, and a local business producing masks and other PPE gets a website.
Lawsuit filed by former Martin Agency exec tossed from federal court; separate case continues in circuit court
A judge has dismissed a federal suit brought last year by Joe Alexander, who claims he was the victim of a conspiracy to tarnish his reputation after he parted ways with Martin in late 2017 amid sexual harassment claims made against him within the agency.
Media firm buys its building for $2.8M
A longtime Shockoe Slip resident has gone from tenant to landlord.
Cannonballs roll on as ad club takes awards show online
There weren’t the usual costumes and ballrooms of previous awards ceremonies, but the local advertising community still got its time to shine last week in the annual Richmond Show, held virtually this year due to the pandemic.
The Pitch: Advertising and marketing news for 7.15.20
A state agency promotes face mask use with a homegrown campaign, two economic development groups get local help with their websites, and multiple area breweries and a regional beer tourism group receive marketing assists from Richmond shops.
PR, marketing firms find strength in numbers with merger
With its client roster rocked by the coronavirus pandemic, a local PR firm focused on the food and beverage industry is making its own adjustment to the times, joining forces with a peer that’s adding marketing services to its menu.
The Pitch: Advertising and marketing news for 6.9.20
A locally developed retail pickup program is put to use at Willow Lawn, a Richmond music label gets a new website, and two student-run initiatives spawned from VCU aim to fill a summer-internship void.
VCU ad club’s ‘summer camp’ catches on nationally
Robbed of their spring semester and the summer internships they were expecting, a group of VCU students and Class of 2020 graduates are taking their adventures in advertising into their own hands.