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Retail Guru Slated as Keynote for Expo Event on August 5
Wednesday, 02 July 2008 11:54
Richmond, VA (June 2008) – George Whalin, founder of Retail Management Consultants and nationally-recognized author and retail expert, will share “Strategies for a Changing Retail World” at a business lunch held on Tuesday, August 5 during the 4th annual Retail Marketing Expo at the Greater Richmond Convention Center.

The author of Retail Success, now in its eighth printing, Whalin writes the monthly Retail Management E-Letter, an online newsletter with subscribers all over the world. His advice on retail marketing has appeared in USA Today, The Wall Street Journal, Business Week, CNNMoney and Oprah Magazine, among other national publications. At the Expo lunch session from 12:00 to 1:15 on August 5, Whalin will offer specific tips on how retailers can survive and thrive in tough economic times.

“George Whalin has been helping retailers increase sales and maximize profits since 1987,” said William H. Baxter, President and CEO of the Retail Merchants Association. “In addition to being the keynote lunch speaker at the Expo, he will also moderate a panel of local retailers later that afternoon during an Expo educational power session at 3:00 PM. Richmond-area retailers will have two opportunities to hear his words of retail wisdom.”

The cost for the keynote lunch with George Whalin is $25 for members of the Retail Merchants Association and $30 for non-members. A table of ten is $280. To register for the lunch, visit www.retailmarketingx.com or call (804) 662-5500. There is no fee for the afternoon panel session at 3 PM.

Additional facts about the Retail Marketing Expo – the place to mix and mingle one-on-one with print, broadcast and online media representatives serving the metro Richmond Region:

* Hours are from 10 AM to 5 PM
* No admission fee to visit the exhibit hall of media representatives
* Free educational power sessions in the morning and afternoon
* Connect@RME networking reception from 4-5 PM
* Grand prize media packages for retailers
* Cool door prizes distributed all day

For the third consecutive year, Longwood University is the title sponsor of the Retail Marketing Expo. Other sponsors for this year’s event include Gateway/Bank of Richmond (platinum level), Glenburnie Rehabilitation and Nursing Center (parking), Electric Ink (graphic design), Isis (registration), Elman Packaging & Design (gift bags), JL Web Services (web design), Merchant Card Services (luncheon sponsor), EVB and Play N Trade (keynote speaker sponsors), Paychex (seminar sponsor), Peoples Tax & Business Services and Select Financial Partners (networking reception sponsors), AMS Retail Solutions and Boomer Life Magazine (continental breakfast sponsors), Promotional Considerations (bottled water sponsor), ZOOOM Printing (printing sponsor), Mailing Services (mailing sponsor), Robert Thomas Photography (photography sponsor), Sign Crafters (sign sponsor), and Visual Aids Electronics (audio-visual services).

Additional sponsorship and exhibitor information for the 2008 Retail Marketing Expo, can be found by visiting www.retailmarketingx.com.

Contact:
Jenny Price, Retails Merchants Association, 804-662-5500, x245, This e-mail address is being protected from spambots. You need JavaScript enabled to view it
or Bill Baxter, Retail Merchants Association, 804-662-5500 x 22


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